January 2016

Basic Trademark Information

This post and the video above are designed to look at some of the basic information surrounding a federal trademark. Including what a trademark protects, why you should obtain a federal trademark, a comparison of […]

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Can You Trademark A Sound?

As part of our “Can You Trademark” series, we will look at a wide range of topics that entrepreneurs and businesses may be interested in obtaining a federal trademark registration for. This series is merely designed as a […]

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December 2015

Common Issues Encountered during Federal Trademark Registration

Part 1 of 6
Part 1: Trademark Priority and Trademark Distinctiveness
United States Trademark Law is unlike trademark law in foreign countries. Sometimes it can seem like federal trademark law is contrary to common sense. In this […]

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Can You Trademark A Hashtag?

As part of our “Can You Trademark” series, we will look at a wide range of topics that entrepreneurs and businesses may be interested in obtaining a federal trademark registration for. This series is merely designed as a […]

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October 2015

Trademark Infringement and Genericide

A generic trademark is the name of a product/service/brand name which is the actual name for the product/service/brand name. Examples include: APPLE for apples, or LAW FIRM for a law firm. A generic term that could […]

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A Likelihood of Confusion Cease and Desist Order

Many people get their coffee, or latte, or expresso from Starbucks every morning or around 2:00pm each day. But Starbucks does not only serve coffee, the company is also active in enforcing the benefits of […]

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March 2015

Can You Trademark Cannabis Based Products?

As the cannabis industry in the United States grows and becomes more acceptable, medically and recreationally, our trademark attorneys are getting many inquires as to whether a business or individual can you register a trademark […]

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Famous Jameis – Trademark Protection and Branding

“Famous Jameis” is betting on the future by cashing out on his nickname. Jameis Winston, potential No. 1 overall NFL draft pick, has filed to trademark “Famous Jameis.” This nickname was given to him during his […]

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Hot Trends in Franchising

Technology has radically altered interactions between companies and customers, and customers’ expectations resulting in hot new trends in franchising.

In the education arena, franchises are looking bright this year. This sector is booming as people question the […]

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February 2015

Marshawn Lynch Files Trademark Application For His Phrase “I’m just here so I won’t get fined”

There is no doubt Marshawn Lynch is profiting greatly off of his Beast Mode apparel line.   He is a branding genius. Even if you don’t know who Marshawn Lynch is you have probably heard the […]

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Patagonia’s Brand : Activism and an Innovative Mission Statement

Branding a business is a critical aspect to building any successful business. Patagonia’s brand, unlike many who believe consistency, avoiding controversy should triumph, is somewhat paradoxical at times.  The company is in the business of […]

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Trademark Cancellation – Lack of Good Faith Intent to Use Trademark

A recent trademark opposition and trademark cancellation involved the case Cervezas Cuauhtemoc Moctezuma SA de CV v. Branden Weaver which addressed a lack of good faith (or bona fide) intent to use a trademark in […]

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Likelihood of Confusion – Brewery Trademark Battle in Texas

In March 2014, the makers of Alamo Beer filed a lawsuit for trademark infringement in the Western District of Texas. Alamo Beer Company alleged that a competitor was using a confusingly similar trade dress (likelihood […]

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Trademark Refusal – College Football Playoffs

Even the all powerful BCS can be issued a trademark refusal.  The inauguration of the College Football Playoffs will occur without a registered trademark in place.  BCS Properties, LLC, the trademark applicant, will be unable […]

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June 2014

USPTO Cancels Six Trademarks of the Washington Redskins

For more than 20 years, there has been a movement to rid sports of nicknames and mascots that refer to Native Americans. Many teams have voluntarily changed their name, such as: Miami University RedHawks (formerly […]

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Patent Leaders from Across the Nation

Gone are the days where rapid innovation occurred solely in Silicon Valley. While California is still responsible for about 25% of new patents in the nation (the most of any state), many cities from coast to coast are industry leaders in innovation. Here are some cities that have been national leaders in a patent category for the filing of a utility patent (new invention/process) with the United States Patent and Trademark Office… […]

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How Net Neutrality can Affect your Business

The way the system has worked is we connect to the internet through a internet service provider (ISP) who gives us the information we want without allowing preferential treatment to some websites. Massive companies like […]

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Increase the Quality of the People You Hire

Every business owner obviously goes through the process of hiring new employees. Maybe you have a process that you have been using since starting your business, or maybe you don’t really have a clue or […]

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April 2014

Becoming Smartphone Friendly Will Increase Google Page Rank

In our increasingly mobile environment, many business owners, entrepreneurs now spend tens, if not hundreds, of thousands of dollars in the development and branding of a website to promote their business and/or sell their products […]

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Competing On More Than Taste, How Branding Can Help You Compete With Bigger Companies

What brand of ketchup is in your pantry? What brand of ketchup is at your favorite restaurant? Odds are it was probably Heinz ketchup. It seems everywhere you go, if you want some ketchup, its […]

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March 2014

Helping Students with the Click of a Mouse

Charles Best got the idea to start Donors Choose as a history teacher at a Bronx high school. He was funding school supplies for the kids with his own money. So he thought of a […]

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Keys for an Innovative Company

What could be a surprise to some, Nike was seen as the most innovative companies in the last year. Normally one may think that the term “innovative company” would be reserved for the Apples and […]

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February 2014

Crowdfunding – A New Way To Raise Capital

Do you have a great business idea or a new unique product ready to be launched?  Have you exhausted all the traditional channels, such as family, friends, personal loans, to raise the necessary capital to […]

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