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About NexTrend Legal

The trademark law firm of NexTrend Legal and its trademark attorneys offer a range of trademark legal services including, but not limited to, trademark registration, trademark filing, trademark search, trademark monitoring, trademark infringement, and responding to USPTO office actions.
More information about our trademark attorneys can be found at our About Us page.

Cannabis Trademarks – Marijuanaville

Our trademark attorneys regularly advise new business owners and entrepreneurs launching a new product or service whether their brand names, product lines and brand designs are available for use in their intended marketplace and can be properly registered and protected (see trademark search). A business owner or entrepreneur's brand identity (aka trademarks) can be among [...]

Cannabis Trademarks – Marijuanaville2020-06-20T10:05:48-04:00

Avoiding Illegal Trademark Assignment

Trademark ownership may be one of the most lucrative and recognizable assets for any major company. Even still, a trademark's life is incredibly fragile as any improper mishandling or illegal trademark assignment can completely invalidate the mark. Another important distinction that must be made between trademarks and other financial assets: trademarks require monitoring and care to maintain their value [...]

Avoiding Illegal Trademark Assignment2017-08-03T12:04:48-04:00

How to Brand Your App

As mobile device applications are now comprising a multi-billion dollar industry, mobile marketing has now become a cutting-edge business tool and a premier branding resource. Smartphones are now the top form of communication. In fact, consumers spend close to 90% of the time on their smart phones using mobile applications.  Many researchers also predict increased surges in [...]

How to Brand Your App2020-06-20T10:05:48-04:00

Basic Trademark Information

This post and the video above are designed to look at some of the basic information surrounding a federal trademark. Including what a trademark protects, why you should obtain a federal trademark, a comparison of a trademark to a patent or copyright, and how our trademark attorneys can help you in the process of obtaining [...]

Basic Trademark Information2020-06-20T10:05:48-04:00

Can You Trademark A Sound?

As part of our “Can You Trademark” series, we will look at a wide range of topics that entrepreneurs and businesses may be interested in obtaining a federal trademark registration for. This series is merely designed as a broad overview of if it is possible to trademark the topic for the blog. To suggest our next topic, tweet [...]

Can You Trademark A Sound?2020-06-20T10:05:48-04:00

Common Issues Encountered during Federal Trademark Registration

Part 1 of 6 Part 1: Trademark Priority and Trademark Distinctiveness United States Trademark Law is unlike trademark law in foreign countries. Sometimes it can seem like federal trademark law is contrary to common sense. In this six part series, we look at some of the common issues that occur during a United States Patent [...]

Common Issues Encountered during Federal Trademark Registration2020-06-20T10:05:48-04:00

Can You Trademark A Hashtag?

As part of our “Can You Trademark” series, we will look at a wide range of topics that entrepreneurs and businesses may be interested in obtaining a federal trademark registration for. This series is merely designed as a broad overview of if it is possible to trademark the topic for the blog. To suggest our next topic, tweet [...]

Can You Trademark A Hashtag?2020-06-20T10:05:48-04:00

Trademark Infringement and Genericide

A generic trademark is the name of a product/service/brand name which is the actual name for the product/service/brand name. Examples include: APPLE for apples, or LAW FIRM for a law firm. A generic term that could even obtain secondary meaning will not help that term become eligible for trademark protection. The rationale behind this prohibition is [...]

Trademark Infringement and Genericide2020-06-20T10:05:48-04:00

A Likelihood of Confusion Cease and Desist Order

Many people get their coffee, or latte, or expresso from Starbucks every morning or around 2:00pm each day. But Starbucks does not only serve coffee, the company is also active in enforcing the benefits of a its federal trademark registration and protecting itself from potential trademark infringement. Starbucks, the massive Seattle based coffee company worth about $16.447 billion in [...]

A Likelihood of Confusion Cease and Desist Order2020-06-20T10:05:48-04:00

Can You Trademark Cannabis Based Products?

As the cannabis industry in the United States grows and becomes more acceptable, medically and recreationally, our trademark attorneys are getting many inquires as to whether a business or individual can you register a trademark for marijuana products? Especially in states were marijuana is legalized for recreational use, entrepreneurs looking to make millions from marijuana [...]

Can You Trademark Cannabis Based Products?2020-06-20T10:05:48-04:00